BRAND PHILOSOPHY
Purpose
Product innovation, technological innovation, quality assurance
From ingredients to craftsmanship, from formula to packaging, create minimalism in snacks. Use good ingredients, lightly processed, to achieve a wonderful balance of taste.
Mission
Bring healthy food to every household
Protecting the true taste of ingredients and carefully preserving nutrition, the company has been constantly exploring food processing technology and continuously researching and innovating for many years, just to allow more people to enjoy green, natural, healthy, and nutritious high-quality food, and bring healthy food to every household.
Vision
Product innovation, technological innovation, quality assurance
Driven by technological innovation, we are committed to becoming a pioneer and leader in the healthy food industry. By continuously improving product quality, enriching product categories, and providing high-quality services, we will become a key force in promoting the healthy food industry.
Strategy
Product innovation, technological innovation, quality assurance
The company adheres to the core of "product innovation, technological innovation, and quality assurance", and implements a multi-brand strategy. According to market research and new retail development product trends, it has successively developed three series of flavored products: Dried Fruit, FD freeze-dried, and beverages, and carefully created a number of sub-brands, such as "Tai Mang Le", "Juan Mang", "Mang Er You Guo", "Kuai Le Da Da Cang", "Shi Kong Shui Cang", "Dong Fang Qi Guo", etc. At present, product marketing has covered 23 provinces, 4 municipalities and 3 autonomous regions across the country.
Values
Mutual benefit and win-win
Protect the interests of employees, improve the management system, and assume social responsibility
Scientific management
Strictly control the quality of raw materials, follow standard production, and ensure product stability
Continuous innovation
Invest in research and development resources, keep up with market trends, and continue to innovate
Mutual benefit and win-win
Honest cooperation, strict adherence to contracts, common development, and quality service
